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THE ADVICE THAT MAKES IMPACT

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Our Belief

SPORT TO MOVE FORWARD

athletes

We believe in the voice of athletes — in their ability to move us with their stories, thrill us with their performances and pass on powerful messages through their commitments.

sport

We believe in the power of sport — to convey values, unleash potential, share emotions, create memories and bring us together far beyond our differences.

progress

We believe in progress — as a means of pushing ourselves to unlock our partners’ full potential, and as an end goal for building a healthier, fairer and more sustainable society.

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Our Purpose

HELP YOU WIN SUSTAINABLY

Boost Your Image

Assert your uniqueness, reveal your edge and reinforce your reputation. We help you maximise visibility, differentiation and desirability by projecting a strong, authentic image that reflects your values and identity.

Boost Your Impact

Turn your values into concrete actions through sport and inspire your community with your CSR commitments. Engage in social initiatives via sport and create an enduring emotional bond with your audiences.

Boost Your Performance

Optimise your budget with our sports-marketing and sport-communication experts. We maximise your communication performance to guarantee the best ROI, while saving you time and effort.

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Our tactic

A GAME THAT BLENDS VISION, DATA & GRIT

Play with Your Targets

What sets us apart is our ability to gather, question and analyse data until it speaks. By listening to your audiences and learning from their behaviours and habits, we maximise your resources and results.

Play with Emotions

We also stand out for our thirst for authenticity, our sensitivity and empathy, which enable us to identify, narrate and amplify the most inspiring stories — stories that touch hearts and leave a lasting mark.

Play Like Freaks©

Our difference lies in seeing your challenges from fresh angles. Using our unique systematic-questioning method, we design innovative solutions that make you win.

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Our Promise

ADVICE THAT SCORES

our vision

At Freakkick, we think of consultancy like a free-kick. We help you define your goal, visualise the obstacles standing between you and it, and trace creative, efficient trajectories to get you closer to scoring. We set you free from the mark so that you can make your mark.

set you apart

We create a unique brand space for you, putting you in the best position to speak directly to your targets, enter their minds and show how your brand differs from the competition.

help you score

Our goal is to be decisive for our partners, using the power of sport as a catalyst at the heart of their marketing strategy. We deliver the assists that will win your targets’ hearts — for the long run.

Our Team-Mates

maxime-freakkick

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FAQ

What is Freakkick?

Freakkick is a strategic and creative consulting studio specializing in sports marketing. We support athletes, brands, and sports organizations to maximize their performance, visibility, and societal impact through the power of sport.

Why is Freakkick a studio and not an agency?

We define ourselves as a studio to emphasize our collaborative, agile, and tailor-made approach. Unlike a traditional agency, we prioritize closeness with our partners, co-creation, and innovation to design unique and adapted solutions for each challenge.

What is Freakkick’s mission?

Our mission is to be a performance catalyst for our partners by using sport as a strategic lever. We aim to sustainably improve their image, revenue, and impact by helping them stand out and leave a lasting impression.

What are Freakkick’s areas of expertise?

We operate in several key areas of sports marketing:

  • Corporate Social Responsibility (CSR)
  • Brand strategy
  • Communication
  • Sponsorship
  • Content creation (photo, video, storytelling)
  • Brand experience
  • Project and activation management

What differentiates Freakkick from a traditional sports marketing agency?

Our difference lies in our “freak” approach, combining passion for sport, creativity, and data analysis. We use a method of systematic questioning to look at challenges from new angles, fostering innovative and impactful solutions.

What services does Freakkick offer to athletes?

We help athletes to :

  • Develop their personal branding
  • Structure their communication and grow their audience
  • Optimize partnership and sponsorship income management

Our expertise includes brand strategy, storytelling, social media management, PR, and content creation.

What services does Freakkick offer to brands ?

We support brands in:

  • Defining their communication and sponsorship strategy
  • Creating 360° campaigns and engaging content
  • Launching innovative activations and brand experiences

Our goal is to strengthen their reputation, engage their audience, and maximize ROI.

How does Freakkick support sports clubs and organizations ?

We help clubs and organizations to :

  • Structure their sponsorship offering and communication strategy
  • Create professional presentation materials
  • Launch effective prospecting campaigns
  • Develop their brand identity and media presence

Our approach aims to enhance their image, attract new partners, and ensure sustainable growth.

Does Freakkick offer full campaign management (from strategy to execution) ?

Yes, we provide full support—from strategic design to operational execution. This includes setting objectives, creating content, managing activations, and analyzing performance.

Can Freakkick work on only one part of a project ?

Absolutely. We tailor our involvement based on our partners’ specific needs, whether for a one-off assignment or long-term support.

How does collaboration with Freakkick work ?

Every collaboration starts with active listening and understanding the partner’s challenges. We conduct an audit, define objectives, design a tailor-made strategy, and then support its execution with agility.
Our process is based on exchange, transparency, and co-creation, with clear deliverables at every step.

What is the average duration of a project?

It depends on the nature and scope of the project. A short-term mission can last from 3 to 6 weeks, while full support (strategy + creation + activation) can extend over 2 to 4 months, or more for annual projects.
We adapt to the pace and responsiveness of our partners.

Does the client retain control over the implemented strategy?

Yes, always. Freakkick acts as a strategic partner, never a substitute. We provide tailor-made solutions, but key decisions remain with the client. We prioritize a collaborative process, with the client involved at every stage.

How can I contact Freakkick for an initial inquiry?

It’s very simple. You can write to us at maxime.hatton@freakkick.com, call us at +33 6 21 58 52 76, or fill out the contact form on our website freakkick.com. We’ll get back to you quickly to schedule a no-obligation meeting.

What happens if the strategy doesn’t work as planned?

We closely monitor the performance of all actions using clear indicators. In case of underperformance or unforeseen issues, we quickly adjust the strategy.
Our agility and responsiveness enable us to continuously optimize and stay aligned with the set objectives. Our priority: ensuring long-term success for our partners.